Tiger’s losing his sponsors left and right if you haven’t noticed. Gatorade (aka. Pepsi Co.) just kicked his contract to the curb, which isn’t all that surprising since he never said when he’d return to golf. Why pay the guy that goes into hibernation. I’m think that this is a bigger deal than losing his sponsorship with Accenture since they are a company that caters to the upper class. Gatorade on the other hand is drank by pretty much everyone, at least the people I’m around. I guess they thought his little fake sobbing during the speech wasn’t convincing enough to keep him on the payroll. Maybe it was those references to having a tough life, the Gatorade front office thought “Well, we will try as hard as we can to make your super celebrity life harder!” Maybe they decided they only wanted one robot in Federrer. What’s next for Tiger? Only he could tell you that, and I’m sure he’d have to write up a prepared statement that he can’t even memorize ready for you in six short months. This would only confirm he is indeed some type of cyborg, and has only learned the same amount of emotions as a Terminator.
One thing I’d like to see come out of all this, is him losing ALL of his sponsors, and starting from scratch. As soon as he wins his first major all this will be in the past and new opportunities will be coming along. I’m guessing Nike and EA will stick with him, because they have products based completely on him, but he’s going to have to pick up some new sponsors. Maybe he could get sponsored by Playboy. I’d probably pin him more as a Hustler type guy from all the fetishes he seems to have, but since Playboy is a little classier it would be the more likely of the two scenarios. Playboy has had some rough times lately due to the huge surge of internet porn out there for free. Hugh is an idol to most men, and I’m doubtful Tiger’s marriage will work out, so he’d be an amazing spokesman for the company. Instead of getting sponsored, he should just buy the company! We could even have a reality show with him feeding off the Girls Next Door success called Girls on the 19th hole or maybe Get in the Hole. Hugh you need to make this happen, there isn’t better icon to save your empire than sponsoring the most publicized affair of all time. Would people all of a sudden change their opinion on Tiger? Doubtful, because he doesn’t have the dynamic personality that Hugh does.
Hope you enjoyed the rant. I had a long conversation about this with a buddy today.